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Our Team

Meet the Team Behind Our Trusted Solutions

Pure Global leverages the expertise of medical device and IVD regulatory consultants from around the world. Access key markets, design a global strategy, and solve critical regulatory challenges with support from our experienced team.

Our experts across regions

Americas

Phyllis (Zhu) Meng
Founder & Chief Executive Officer

Phyllis Meng is a pioneering leader bridging artificial intelligence and life sciences.

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With a background in AI, algorithms, and biomedical engineering, she excels at building and leading high-performing, tech-driven companies. As CEO of Pure Global, she has pushed for global growth across 15+ markets, enabling MedTech clients to access 30+ countries with a cutting-edge, AI-driven approach.  Prior to Pure Global, Phyllis held mission-critical roles at Google as a technical team leader and at Citadel Securities as a quant researcher. In these positions, she consistently delivered innovative solutions, leveraging her deep understanding of AI and algorithms within data-driven environments. With a foundation forged in the dynamic environments of Silicon Valley and Wall Street, she brings a unique perspective to leadership.  She builds world-class teams defined by integrity, excellence, and high efficiency, always pushing the boundaries of what's possible with AI and technology.  As a results-oriented leader with a keen eye for market opportunities, Phyllis is passionate about using technology and data insights to drive rapid growth for Pure Global and its customers.  Phyllis holds a master's degree in computer science from Carnegie Mellon University and a bachelor's degree in biomedical engineering from Shanghai Jiao Tong University.

DJ Fang
Co-Founder & Chief Operating Officer

DJ Fang is a seasoned entrepreneur and technology executive with over 15 years of experience leading digital transformations and driving innovation across diverse industries.

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His engagements have included leading initiatives for Fortune 500 companies and government agencies, showcasing his ability to navigate complex organizational landscapes and deliver impactful solutions. He possesses a unique blend of business acumen and deep technical expertise, enabling him to identify market opportunities, build high-performing teams, and deliver cutting-edge solutions that generate significant value. As a serial entrepreneur, DJ has a proven track record of success in building and scaling businesses from the ground up. He excels at all stages of company creation, from ideation and product development to go-to-market strategy and operational execution. His ventures have consistently achieved rapid growth and profitability, fueled by his strategic vision and ability to assemble and motivate talented teams. DJ's technology leadership spans across finance, energy, and healthcare sectors. He has consistently delivered impactful results in areas such as AI/ML, cybersecurity, software engineering, and cloud infrastructure. His expertise lies in driving digital transformation initiatives that optimize operations, enhance security, and unlock new possibilities for businesses. He holds a Master of Science in Information Security from Carnegie Mellon University and dual Bachelor of Science degrees in Finance and IST from Pennsylvania State University.

Bryan Wong
Operations Manager

Bryan Wong has over 10 years of experience in the medical device and healthcare industries, with a background in computer and electrical engineering.

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He specializes in regulatory compliance, international submissions, and quality management systems, combined with expertise in cross-functional team coordination across international markets. He navigates complex FDA and ISO standards, with a proven track record of managing global regulatory activities to ensure product compliance and market access. Wong excels at building effective working relationships with regulatory agencies and driving projects that align with organizational goals and regulatory standards. Prior to joining Pure Global, Wong was a web developer at Hawkeye. He holds a Bachelor of Science in Computer & Electrical Engineering from New York Institute of Technology.

Robert Di Tullio
US Regulatory and Clinical Affairs Consultant

Robert Di Tullio has more than five decades of experience in medical device regulatory affairs, quality systems, and clinical affairs.

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He specializes in diagnostics and provides strategic guidance on global regulatory compliance, FDA submissions, clinical studies, and international product registrations. With more than 100 FDA PMA and 510(k) approvals, Robert has helped manufacturers of all sizes navigate complex regulatory challenges, including clinical study design, software validation, and design control process development. His expertise also extends to healthcare public policy and compliance across various international markets.

Prior to joining Pure Global, Di Tullio held vice president positions at Alere and Siemens Healthcare. He holds a bachelor’s degree in biology and chemistry from Saint Joseph’s University in Philadelphia.

Ana Paula Monteiro
Regulatory Affairs Manager

Ana Paula Monteiro is a regulatory consultant and pharmacist with over 20 years of experience in the medical device and pharmaceuticals industries.

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She specializes in large-scale medical device and IVD regulatory strategy, product registrations, post-registration processes, and product lifecycle management. She also coordinates strategic communication with regulatory agencies, particularly ANVISA in Brazil. Her background as a pharmacist facilitates her strategic and regulatory insight to registration projects for medicine products.Prior to joining Pure Global, Monteiro held regulatory affairs positions at IQVIA, Blau Farmacêutica, and Bayer. She holds a bachelor’s degree in pharmacy from Universidade São Judas Tadeu and a postgraduate degree in clinical pharmacology from the Hospital Research Institute in Brazil.

Janaina dos Santos de Miranda
Regulatory Affairs Consultant

Janaina dos Santos de Miranda is a chemical engineer with more than eight years of experience in medical device regulatory affairs.

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She specializes in medical device and cosmetics registration of all risk classes with ANVISA in Brazil, as well as Brazil GMP certification and Brazilian certifications (INMETRO, ANATEL). In her role at Pure Global, she works on Brazil (ANVISA) medical device registration projects. She is a certified lead and internal auditor in ISO standards, including ISO 9001: 2015, ISO 19011: 2018, ISO 13485: 2016 and RDC 665/2022.Prior to joining Pure Global, de Miranda held regulatory consulting positions at renowned companies in Brazil. She holds a bachelor’s degree in chemical engineering from Universidade Estadual de Maringá in Brazil.

Tatianne Oliveira
Office Manager, Pure LATAM Brazil

Tatianne Oliveira is a business administrator with over 10 years of comprehensive experience in finance management, human resources, and operational support.

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Her areas of expertise include enhancing organizational efficiency through effective financial oversight, strategic HR administration, and seamless project management. Oliveira’s proactive approach to problem-solving and engaging with stakeholders fosters innovation in evolving business models. Her legal background supports her management of legal and regulatory documentation for company operations.Prior to joining Pure Global, Oliveira held operations and regulatory affairs positions at Emergo by UL Solutions. She holds a Bbachelor‘s degree in law from the Faculty of Social and Technological Sciences in Brazil.

Marcelo Brisolla
Managing Director

Marcelo Brisolla is an experienced attorney and regulatory expert who specializes in sanitary legislation and medical device regulation.

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Marcelo Brisolla is an experienced attorney and regulatory expert who specializes in sanitary legislation and medical device regulation. In his 30-year career, he has guided multinational companies through Brazil’s medical device regulatory landscape, particularly with ANVISA. As founder and CEO of Brisa Advisors and Brazil Import Healthcare Solutions, with expertise M&A, compliance, and global regulatory strategy, he has successfully introduced innovative healthcare products to the Brazilian market.Prior to joining Pure Global, Brisolla was Chief Operations Officer at 3A Mate and Managing Director at Emergo Brazil. He holds a Bachelor‘s degree in law from the Centro Universitario do Distrito Federal and a Master’s degree in marketing from The Higher School of Advertising and Marketing in Brazil – ESPM.

Sandra Valderrama García
Regulatory Affairs Consultant

Sandra Valderrama García is an attorney with over 25 years of experience in regulatory affairs and intellectual property in Colombia.

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She has secured over 700 health registrations and managed numerous trademark prosecutions, showcasing her expertise in complex regulatory environments. She is skilled in strategic negotiations, especially in counterfeiting cases. Sandra is dedicated to protecting clients' interests and remains at the forefront of regulatory developments through her active participation in industrial property seminars.García is a partner at SVip Abogados. Prior to joining Pure Global, she was head of trademarks at Clarke, Modet & Co. She holds a law degree from Universidad Externado de Colombia.

Axel Juarez
Senior Regulatory Affairs Consultant

Axel Juarez has over a decade of experience in the pharmaceutical and medical device industries.

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He specializes in medical device and IVD regulatory submissions for Mexico market entry, health compliance, and bioequivalence studies and clinical studies. For eight years, he was a Chemical Evaluator at COFEPRIS, Mexico’s medical device regulator. Axel Juarez has facilitated COFEPRIS approvals related to Market Registrations and Technovigilance, as well as the implementation of QMS for medical devices in cardiology, endodontics, respiratory therapy, urology and more.

Prior to joining Pure Global, Axel Juarez held regulatory consulting positions at Laboratories Jayor, DVA Mexicana and Belenus Pharm in Mexico city. He holds a degree in chemical engineering from The National Autonomous University of Mexico.

Berenice Montiel
Regulatory Affairs Consultant

Berenice Montiel is a regulatory affairs consultant specializing in medical devices.

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She is skilled in navigating complex regulatory frameworks for product classification, dossier submission, and post-market surveillance. With extensive experience in various medical device categories, including In Vitro Diagnostic (IVD) products, endoscopy instruments, and implants, she excels in risk assessment and compliance management. Her commitment to ensuring regulatory alignment and ongoing product safety underscores her dedication to delivering high-quality regulatory services.Prior to joining Pure Global, Montiel held positions at ​​CNMN-IPN and CIC-IPN. She holds a Bachelor of Science in Bionic Engineering from UPIITA-IPN in Mexico.

Europe

Alexandre Petiard
QA/RA Consultant

Alexandre Petiard has worked in the medical device industry for over 15 years, as a consultant and in manufacturing.

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He specializes in high-risk submissions, clinical evaluations, risk management, and global strategy for implantable devices across cardiology, orthopedics, and neurosurgery. Petiard is an experienced trainer and auditor with expertise in global regulations and standards, including the MDD and MDR, ISO 13485, FDA QSR, Brazil GMP, MDSAP, and risk management to ISO 14971:2019.Prior to joining Pure Global, Petiard held positions at Cactus Life Sciences, Emergo by UL Solutions, and Covidien (now Medtronic). He holds a degree in biomedical engineering from ISIFC in France.

Oliver Eikenberg, PhD
Global QA/RA Manager

Dr. Oliver Eikenberg has almost three decades of expertise in the medical device sector, including 14 years in R&D, manufacturing, and quality control, and 15 years in medical device and IVD regulatory consulting.

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His experience as a chemist, where he was managing the development of various immunoassays, lateral flow tests, and genetic tests, is the basis for his outstanding hands-on experience in writing or compiling all aspects of a Technical Documentation or FDA submission for a range of low- to high-risk IVDs, as well as medical devices. This includes deep IVD-specific expertise in companion diagnostics (CDx), in house IVD, and clinical performance study requirements under EU regulations. Dr. Eikenberg is also an expert in global medical device regulations and auditor for Quality Management Systems according to ISO 9001, ISO 13485, FDA QSR, and EU directives/regulations, such as the MDD, IVDD, MDR, IVDR. His expertise further covers strategic and regulatory compliance support for management level, such as for due diligence projects and customized training on medical device or QMS topics and regulations. Prior to joining Pure Global, Dr. Eikenberg was a Senior RA/QA Consultant, internal Auditor, and Lead IVDR Manager at Emergo by UL Solutions for 10 years. He holds a PhD in Biochemistry from the Technical University of Munich in Germany.

Melanie Ortstein
Senior Business Development Manager

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She has a proven ability to identify emerging trends and capitalize on market opportunities. Melanie is passionate about building and maintaining customer relationships and consistently exceeds sales targets by putting the customer in the centre and delivering tailormade solutions. Melanie is a strategic thinker with a proven track record of identifying and closing deals. With a deep understanding of customer needs, she spearheads business development initiatives to drive sustainable growth.

In her role at Pure Global, she is focused on establishing Pure Global in the European market.

Michael van der Woude
Chief Business Development Officer

Michael van der Woude is a business leader with over 15 years of experience in the medical device industry.

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He excels in driving growth and innovation while identifying business opportunities, forging partnerships, and expanding markets. He leads global teams, develops regulatory strategies, and launches digital platforms, with a strong focus on global market access and compliance. He is dedicated to implementing innovative digital and AI solutions that improve the quality and efficiency of services offered to clients.

Prior to joining Pure Global, van der Woude was Chief Operating Officer at Emergo Group and, later, Director and General Manager at Emergo by UL. He holds a Master of Arts in Business Economics from The University of Groningen in The Netherlands.

Azur Safić
Business Development Manager

Azur Safić brings over a decade of experience in sales and business development. His expertise includes consultative selling, global market access, and business development.

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He excels at developing and executing successful go-to-market strategies and nurturing key relationships in multicultural environments. Azur has successfully driven growth across diverse sectors, including medical technology and global trade. He focuses on truly understanding the needs of the customer and executing tailored strategies. Azur is also passionate about AI and its potential to revolutionize healthcare solutions, bring medical innovations to the global market, and simplify access for manufacturers, distributors, and patients.

Prior to joining Pure Global, Azur worked at Emergo by UL and Xindao, where he played a pivotal role in expanding market presence and delivering tailored solutions to clients. He has studied Business Administration and Management at Kristianstad University in Sweden.

Vaishna Upendran
Project Manager

Vaishna Upendran is a project manager in the medical device and in vitro diagnostics (IVD) sectors with a solid foundation in biotechnology and research.

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In her role at Pure Global, she supports clients across Europe and the US, focusing on regulatory compliance projects to ensure product quality and adherence to global standards. Her combination of scientific knowledge and technical skills is complemented by hands-on research experience in skin regeneration and regenerative medicine, including published research on skin banking. She also brings experience in front-end web development, innovative problem-solving, and effective communication to cross-functional projects, promoting collaboration among stakeholders and delivering high-impact results.Prior to joining Pure Global, Vaishna held positions at IVV Labs AB and India’s National Burns Centre. She holds a master’s degree in biotechnology from the University of Mumbai.

Rachel D’Souza
Sales Operations Manager

Rachel is a finance professional with over 14 years of experience in stakeholder management, customer service, and audit functions.

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She has a proven track record in optimizing sales operations and elevating customer service standards through effective training, process improvements, and data analytics. Known for a strong commitment to continuous learning and adaptability, she has pursued proficiency in marketing stack technologies such as HubSpot, MS Dynamics 365, and email marketing analytics tools. D’Souza works to creatively resolve issues that enhance customer satisfaction and operational efficiency, with a history of contributing to risk mitigation and compliance initiatives.

Prior to joining Pure Global in Sweden, Rachel worked in auditing and customer support at Aditya Birla Sun Life Insurance Company Ltd. She holds a Postgraduate Degree in Management from Welingkar Institute of Management, India.

Asia Pacific

Da-guang Sun
Vice President, Business Development

Da-guang Sun is a business development leader with over 18 years of experience in the medical equipment industry, specializing in the design, manufacturing, testing, certification, and marketing of medical devices and IVDs.

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He has played a key role in strategic business development, achieving significant growth milestones, including Series A and B funding. Mr. Sun has demonstrated exceptional leadership in sales and operational management. His strong background in regulatory compliance has enabled him to establish and enhance testing laboratories and training programs, promoting innovation and excellence within his teams.

Prior to joining Pure Global, Sun held positions at Emergo by UL and UL Solutions. He holds a Master of Science in Electronic and Communication Engineering from East China University of Science and Technology in Shanghai.

Nadia Zhang
BU Operations Lead

Nadia Zhang is a Global Medical Affairs (GMA) leader with over 13 years of experience in regulatory strategy, customer relationship management, and operational leadership within the medical device, IVD, and visa processing industries.

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She has a proven track record for obtaining regulatory approvals with over over 300 successful registrations, including high-priority COVID-19 and monkeypox EUA applications. She develops regulatory strategies for startup and multinational companies and leads cross-functional and cross-cultural teams across diverse global markets. Zhang has designed efficient workflows and SOPs, manages service quality, and builds lasting client relationships.


Prior to joining Pure Global, Zhang held supervisory positions at TLScontact. She holds a master‘s degree in international arts and culture management from the University of Angers in France.

Bryce Ni
Software & Data Solutions Lead

Bryce Ni is a software and data solutions expert with over 10 years of expertise in medical technology, Big Data, and AI-driven product development. His skill set spans business management, product R&D, and business operations.

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He is experienced at managing product development and business expansion from Product Manager to Business Unit Leader positions, with a notable background in leading Big Data, content community, online AI medical consultation, and online vertical medical service center projects. In his role at Pure Global, he leads the Software and Data Solutions business unit, delivering innovative solutions in the medical technology and Big Data space. Prior to joining Pure Global, Ni held positions at top organizations such as Alibaba and Ping An Group.

Shihui Lu
Commercialization & Innovations Lead

Shihui Lu is a business innovation and global strategic partnership expert with a proven track record of driving growth in the MedTech sector.

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With extensive experience in market expansion, operational strategy, mergers and acquisitions, and new business incubation, Lu leads business strategy and capital planning, and provides consulting services to leading enterprises in healthcare, technology, and cross-border eCommerce industries.

Prior to joining Pure Global, Lu held positions at multinational and domestic companies like Medtronic and WEGO and holds a Bachelor of Science in Biomedical Engineering from Shanghai Jiao Tong University.

Shun Kin
Managing Director

Shun Kin is an industry business leader with over 10 years of experience in medical equipment and regulatory affairs.

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Kin is an expert in medical device regulatory compliance and life cycle product management, with strategic expertise in home health equipment, medical tourism, and pharmaceuticals. In addition to market access, he consults with medical device companies on supply chain management, diverse portfolio compliance solutions, and product positioning. With a proven track record in leadership and compliance, he helps clients expedite approvals and ensure compliance, facilitating smoother market entry for their products.Prior to joining Pure Global, Kin was the Founder and CEO of Precious Care Co., Ltd. and Vice President at Chainavi Co., Ltd. He holds a bachelor‘s degree in business administration from Senshu University.

Siti Utami Ekaningtyas
Regulatory Affairs Consultant

Siti Utami Ekaningtyas has over ten years of experience in regulatory affairs within the medical devices industry.

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She has successfully ensured compliance for a wide range of products, including surgical instruments, critical care equipment, general hospital items, anesthetic products, gastroenterology-urology equipment, cardiology devices, and ophthalmology products. Her experience extends to project management and stakeholder coordination, which enable her proactive approach to navigating complex regulatory landscapes for various medical products.Prior to joining Pure Global, Ekaningtyas worked in regulatory affairs at PT. Sinar Roda Utama and PT. Madesa Sejahtera Utama. She holds a Bachelor of Science in Food Technology Universitas Terbuka in Indonesia.

Clement Cheong
Regulatory Affairs Manager

Clement Cheong is a regulatory affairs professional with over 10 years of experience in medical devices. In his role at Pure Global, he oversees Southeast Asia, Bangladesh and Pakistan medical device registration, and assists with Technical Documentation File (TDF) preparation.

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Clement uses his experience to craft and implement comprehensive regulatory strategies across Southeast Asia/Bangladesh/Pakistan, and specializes in renal, hospital, and vascular devices.Prior to joining Pure Global, Cheong held regulatory positions at Nipro Asia and Oculus. He holds bachelor’s and master’s degrees in biomedical sciences from The National University of Singapore.

Andrew See
Senior RA / Business Development Manager

Andrew See has over 40 years of experience in regulatory affairs, quality management, production management, research development and business development within the medical devices industry.

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Specializing in ISO standards (ISO 13485, ISO 14971, ISO 10993) as well as FDA, MDR, and IVDR compliance, he has successfully guided global product registrations across a range of fields, including infusion therapy, cardiovascular, respiratory care, and orthopedics. During his career, he has facilitated successful registrations worldwide for a range of products, including infusion therapy, hemodialysis, perfusion, cardiovascular, respiratory care, orthopedics, blood products, minimally invasive and more. He has trained industry professionals and provided strategic guidance for market expansion and entry strategies. He is driven to advance healthcare through cutting-edge technology and regulatory excellence. He has affiliation to many Asian Medical Device Associations with contacts around the Global Medical Device Industries.

Prior to joining Pure Global, See was a medical products consultant at Medipro Consultancyand Services. He holds an Advanced Diploma in Mechanical Engineering from Singapore Polytechnic, with certifications from City and Guilds, UK, and has worked with organizations like Baxter Healthcare, Covidien, Ohmeda, and the National University of Singapore on product development.

our offer

One-Stop International Registration

From regulatory compliance to conquering new markets, our comprehensive solutions are designed to meet every challenge in your journey.

Market Registration

We guide you through securing approvals and certifications from regulatory bodies, ensuring your product is ready for market entry.

Regulatory Services

We create efficient strategies for regulatory approval, providing advice on pathways and pre-submission activities.

Quality Assurance

We guarantee your products meet international quality standards and compliance requirements, both before and after market entry.

Local Representation

We establish our own operations in key markets worldwide, offering direct insight and support for local compliance and market entry.

Clinical Services

We offer end-to-end clinical trial management, covering everything from pre-market development to post-market surveillance.

Other Services

We offer market analysis, lifecycle management, and targeted training to navigate global healthcare markets effectively.

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